Renew by Richard
Created a logo and business card for the clients start-up using Adobe InDesign, Adobe Illustrator, and Adobe Photoshop. Client specified colors and wanted a "breezy" and "expensive" look to reflect their esthetician aesthetic. Client wanted the logo to be reminiscent of the one-line drawing style.
The Threads Collab
Created a logo using Adobe Illustrator for clients start-up business. The client was very specific about what they wanted, utilizing the hand reaching out from each box to meet in the middle and shake, representing the collaborative efforts of their brand. I chose the font "Potential" because of the connected characters and the suggestion that theltters are connected by a thread.
Eating the Ozarks
Created using Procreate for a client who wanted a wordmark logo for a single event. They wanted the wordmark logo to represent foraged foods and quaint hospitality using whimsical scrolls and delicate imagery.
Lavenluxe Spa
Created using Adobe Illustrator and Adobe InDesign as part of a spa branding project for a fictional client. This multi-step project required extensive planning and branding work. I created the logo in Illustrator first, creating a wordmark, an image logo and a combination logo. I then created a brand style guide for the spa to showcase their identity which included fonts, colors and examples of advertisements that the company might utilize.
Colgate Advertisement Rough Drafts
Created using Procreate as an exercise in advertisement design. This was an early college assignment that exercised my ability to create rough drafts and present ideas to clients.